Braxis deploys AI-powered provenance verification, image authentication, and automated certification for the $400B luxury resale market — watches, art, wine, and handbags.
The luxury resale market is exploding — and so is the fraud. Existing authentication is slow, expensive, subjective, and human-dependent. There is no infrastructure built for scale.
Four interlocking capabilities that turn luxury authentication from an art into a science.
Braxis authentication intelligence spans the highest-value and most-counterfeited categories in the global luxury resale market.
Every Braxis CoA is cryptographically signed, publicly verifiable, and permanently recorded. It transfers with the item through every future resale — eliminating authentication cost from every subsequent transaction in the object's lifetime.
Grey market diversion costs luxury brands billions annually in pricing power erosion. Braxis monitors the open web continuously so brands can act before the damage compounds.
Besta Prem Sai founded Braxis from a conviction that the luxury market's counterfeiting crisis was fundamentally an infrastructure problem — not an appraisal problem. Where incumbents deployed more experts, Braxis deploys AI that scales.
With a background at the intersection of computer vision, marketplace trust, and luxury goods economics, Besta spent years mapping the authentication supply chain's failure points before building the system that closes them — permanently.
Braxis is the culmination of that research: a provenance intelligence layer that makes trust in the secondary luxury market programmable, instant, and permanent.
Braxis is onboarding select marketplace partners, luxury brands, and institutional buyers. Join the waitlist and be first to deploy provenance intelligence at scale.